The SCA 2010-2011 Program Series began September 24th with Peter Hannah MS, MA, LMHC helping members to better understand how to market their private practices on the Internet. Using metaphors, analogies, and plain English, Peter helped us understand how to drive potential clients to our website and make a website an effective marketing tool for those viewers. The presentation included the illumination of such nebulous (but essential!) topics as meta tags, keyword density, blogging, tweeting, link-building, and Google Adwords. Most importantly, attendees left the meeting with a number of tangible, do-it-yourself action items that will allow them to immediately begin to take advantage of, and control of, their online presence and the many benefits of Internet marketing.
So thank you, Peter!